Common Web Design Issues

Things to consider

The Internet and peoples' demand for online information is growing at an incredible rate and if you are not providing customers with online information on your business or services, you may be forfeiting a key competitive advantage (or at the very least keeping up with your competitors). The information boom has created the following issues for businesses looking at buying a website:

  • Can I easily update my website. After all, there is no point providing your potential customers with the information they need to make a purchase decision, if the information is old.
  • Issues in components offered within the website. Is there an email marketing option? Can I offer an online store? Can I database my customers?
  • Technophobia: A feeling of being overwhelmed by rapid changes in technology. Do you have all the necessary information? Will your website grow with you?

Content Management systems for Business Websites

A Content Managament system essentially allows the average person to make changes to their website. The pages are laid out very similar to a Word Document and you don't need to know website code (HTML, CSS etc) to add and change pages. A good Content Management system should allow you to easily change text, upload pictures and build web forms with the minimum of fuss.

Conflict Issues caused by disparate online tools/components

Many website designers uses various tools/components to build a business website. Some of these they have built themselves and others are components that may be adapted to what they already have. Options such as content management, email marketing, online store, databases etc, that have come from different sources, can have conflict issues if not built into a website correctly.

Ask your potential web design company about component incompatibility. All Probity Web Marketing website elements are compatible with one another to ensure an absolute minimum level of user confusion or frustration.

You don't know what you don't know!

It is difficult for the average business owner to be up-to-speed on every possible upgrade or development option available for websites and what opportunities there are for their business. Changing technology has also made many functions a lot cheaper than they were even a few years ago. A modern Website is now much more than just an online brochure, and we believe it is pivotal in modern business promotion. 

The best advice is to talk to several web designers and discuss possibilities for your business. Most designers are passionate about their service and will happily discuss this with you.

Is your website using old technology?

If your website is older then two years, chances are it is operating under an old format. Downloading times and file sizes have changed incredibly to allow for consumers with slow internet connection to easily view the most dynamic sites. Ensure that your new website can be upgraded as technology improves. It will save you time, money, and delay the gray hairs!

Contact us at Probity Web Marketing for a no-obligation meeting to see what's possible. We are based in Southport, Gold Coast but service right across Australia using Online Meeting Technology.